{"id":22098,"date":"2024-01-12T06:55:06","date_gmt":"2024-01-12T05:55:06","guid":{"rendered":"https:\/\/razvedka.info\/sk\/2024-01-pepsico-zakazala-vo-svojej-reklame-spominat-vojnu-v-ukrajine\/"},"modified":"2024-01-12T06:55:06","modified_gmt":"2024-01-12T05:55:06","slug":"pepsico-zakazala-vo-svojej-reklame-spominat-vojnu-v-ukrajine","status":"publish","type":"post","link":"https:\/\/ruwar.org\/sk\/2024-01-pepsico-zakazala-vo-svojej-reklame-spominat-vojnu-v-ukrajine\/","title":{"rendered":"PepsiCo zak\u00e1zala vo svojej reklame spom\u00edna\u0165 vojnu v Ukrajine"},"content":{"rendered":"<p>PepsiCo, glob\u00e1lny potravin\u00e1rsky a n\u00e1pojov\u00fd gigant, zak\u00e1zal vo svojej reklame spom\u00edna\u0165 vojnu v Ukrajine. O tomto 11. janu\u00e1ra <a rel=\"nofollow noopener\" target=\"_blank\" href=\"https:\/\/b4ukraine.org\/whats-new\/pepsi-restricts-mentions-of-war\">Hl\u00e1sen\u00e9<\/a> Iniciat\u00edva B4Ukrajina.<\/p>\n<p>Pod\u013ea iniciat\u00edvy PepsiCo zakazuje zmienky o vojne aj na samotnom trhu v Ukrajine. Pri h\u013eadan\u00ed novej reklamnej PR agent\u00fary si spolo\u010dnos\u0165 PepsiCo stanovila podmienku: vyhn\u00fa\u0165 sa akejko\u013evek zmienke o vojne, nepriate\u013esk\u00fdch akci\u00e1ch, agresii, arm\u00e1de, person\u00e1li a ozbrojen\u00fdch sil\u00e1ch Ukrajiny v bud\u00facich reklam\u00e1ch a komunik\u00e1cii a nehovori\u0165 o podpore Ukrajiny a Ozbrojen\u00fdch s\u00edl Ukrajiny.<\/p>\n<p>Reklamy spolo\u010dnosti PepsiCo tie\u017e zakazuj\u00fa ak\u00e9ko\u013evek negat\u00edvne odkazy, ktor\u00e9 &#8222;vytv\u00e1raj\u00fa pocit nebezpe\u010denstva&#8220;. Pod\u013ea analytikov B4Ukraine m\u00f4\u017ee by\u0165 mo\u017en\u00fdm d\u00f4vodom tohto spr\u00e1vania to, \u017ee PepsiCo st\u00e1le p\u00f4sob\u00ed v Rusku.<\/p>\n<p>PepsiCo p\u00f4sob\u00ed v Rusku od roku 1974, m\u00e1 19 tov\u00e1rn\u00ed a pribli\u017ene 20 tis\u00edc ton. Robotn\u00edci. Pokia\u013e ide o \u010dist\u00fd zisk, PepsiCo je \u0161tvrtou najv\u00e4\u010d\u0161ou n\u00e1pojovou a potravin\u00e1rskou spolo\u010dnos\u0165ou v Ruskej feder\u00e1cii. \u010cist\u00fd zisk spolo\u010dnosti PepsiCo v Rusku vzr\u00e1stol v minulom roku o 333% na 525 mili\u00f3nov dol\u00e1rov.<\/p>\n<p>Pepsi Cola sa teraz pred\u00e1va v Rusku pod zna\u010dkou Evervess-Cola, hoci be\u017en\u00e1 Pepsi sa st\u00e1le d\u00e1 \u013eahko k\u00fapi\u0165 v rusk\u00fdch supermarketoch v\u010faka takzvan\u00e9mu &#8222;paraleln\u00e9mu dovozu&#8220;.<\/p>\n<p>N\u00e1rodn\u00e1 agent\u00fara pre prevenciu korupcie (NACP) pridala PepsiCo na zoznam medzin\u00e1rodn\u00fdch sponzorov vojny. Okrem toho, \u017ee spolo\u010dnos\u0165 p\u00f4sob\u00ed v Ruskej feder\u00e1cii, jej v\u00fdrobky sa na\u0161li v potravinov\u00fdch d\u00e1vkach rusk\u00fdch vojakov.<\/p>\n<p>v Ukrajine PepsiCo vlastn\u00ed zna\u010dky Lay&#8217;s, Mirinda, Pepsi, Sandora, 7up, Chudo, Slavyanochka, Sadochok, Sandora at\u010f.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>PepsiCo, glob\u00e1lny potravin\u00e1rsky a n\u00e1pojov\u00fd gigant, zak\u00e1zal vo svojej reklame spom\u00edna\u0165 vojnu v Ukrajine. O tomto 11. janu\u00e1ra Hl\u00e1sen\u00e9 Iniciat\u00edva B4Ukrajina. Pod\u013ea iniciat\u00edvy PepsiCo zakazuje zmienky o vojne aj na samotnom trhu v Ukrajine. Pri h\u013eadan\u00ed novej reklamnej PR agent\u00fary si spolo\u010dnos\u0165 PepsiCo stanovila podmienku: vyhn\u00fa\u0165 sa akejko\u013evek zmienke o vojne, nepriate\u013esk\u00fdch akci\u00e1ch, agresii, arm\u00e1de, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":22014,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[83,6,250,172],"class_list":["post-22098","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-vojna-v-ukrajine","tag-ruska-agresia","tag-rusko-ukrajinska-vojna","tag-sankcie","tag-sankcie-voci-rusku"],"_links":{"self":[{"href":"https:\/\/ruwar.org\/sk\/wp-json\/wp\/v2\/posts\/22098","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ruwar.org\/sk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ruwar.org\/sk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ruwar.org\/sk\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ruwar.org\/sk\/wp-json\/wp\/v2\/comments?post=22098"}],"version-history":[{"count":0,"href":"https:\/\/ruwar.org\/sk\/wp-json\/wp\/v2\/posts\/22098\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ruwar.org\/sk\/wp-json\/wp\/v2\/media\/22014"}],"wp:attachment":[{"href":"https:\/\/ruwar.org\/sk\/wp-json\/wp\/v2\/media?parent=22098"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ruwar.org\/sk\/wp-json\/wp\/v2\/categories?post=22098"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ruwar.org\/sk\/wp-json\/wp\/v2\/tags?post=22098"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}